The beginning of a new era with the Black and White & More.
It is an iconic, simple design centred around sharp lines and will surely steal the spotlight no matter where it is used.
The transformation also encompasses a brand-new visual identity. The result of a bold, uncompromising approach, the new visual identity turns the sport’s traditional style on its head and sets about blazing a new trail.
Black and White and More: Juventus' future, now.
|Transformation : The Scudetto champions' new badge|